Beverage packaging testing – how to find the recipe for success. - Industrial Physics Beverage packaging testing – how to find the recipe for success. - Industrial Physics

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Beverage packaging testing – how to find the recipe for success.

For beverage brands looking to deliver a tasty treat to customers, there’s a clear recipe for success. But there’s often one forgotten – yet essential – ingredient that many of us take from granted – perfecting your packaging. Whether you’re quenching the thirst of customers through a plastic bottle, aluminum can, or a glass bottle, the package is the first impression you give to your customer.

And if you haven’t prioritized quality packaging, your customers will be put off before they even get to taste what’s inside. We recently spoke about how this impacts the beer industry specifically in our report, ‘A Thirst For Perfection’.

So, how do we help businesses assure the integrity of their beverage brand through exceptional quality control? Let’s take a look…

A thirst for perfection

At Industrial Physics, it’s our purpose to protect the integrity of manufacturers, laboratories, and production lines across the globe. And we do this by providing test and inspection solutions that ensure the integrity of your packaging, products, and materials. With more than a century’s experience, we’ve worked with a wide range of beverage businesses and manufacturers.

One of our customers, A. Le Coq, part of the Olvi Group, is one of the largest beverage manufacturers in Estonia. And with a diverse product portfolio, they produce a variety of bottles and cans for soft drinks, beers, juices, and many more. The businesses deals with an extensive portfolio of different packaging types. So, when it comes to quality control, having equipment that will satisfy a diverse spectrum of needs is critical – which is why they got in touch with Industrial Physics.

Picking the right partner

A. Le Coq’s products are brought to market across a variety of different packaging types. So that means that versatile quality control machines to test the integrity of packaging are fundamentally important.

In 2016 the team needed a new test and inspection machine for PET bottles specifically – their primary objective was to purchase a machine that was able to effectively check the labels and dates on all bottles produced, and their secondary goal was to source a machine that also allowed to verify the aesthetics of the cap on each bottle.

The Olvi Group Production Manager visited Sweden to visit a glass bottle plant – from there they were able to view a range of different machines and hear from those already using Eagle Vision equipment. It was clear that the Eagle Vision 360 label inspection machine was the right choice.

At Industrial Physics, we want to make sure that our partners are finding a satisfying solution for each unique need – so we want to give them the opportunity to test out samples and see just how everything works before purchase.

The team at A. Le Coq visited Industrial Physics to understand how the machine would work using samples – testing their own products with the machine allowed them to see the results first-hand. While there, they also received some training to get fundamental knowledge of how everything worked – this allowed them to learn how to create new recipes.

Putting quality first

For A. Le Coq, this machine is critical – because of their product portfolio and the complexities of labelling within each individual product line, it was important to find a machine like the Eagle Vision 360 Label Inspection.

The original machine that the team were using was very basic – it carried out a positive/negative check on bottles that essentially just made sure the label was there. But due to the diversity of their portfolio – with bottles that had different colors and labels – the previous inspection sensors were struggling. And they needed something more advanced.

The basic way to label plastic bottles is just to stick on one label somewhere around the bottle, but for the team at A. Le Coq, they had a neck label and a body label, so everything had to be aligned – this makes quality control much more complicated. With the Eagle Vision model, the instrument is able to capture images and then rotate these images to identify a match. In general, the machine is very capable. It uses multiple high resolution, full color cameras, is able to read numbers, and can check the best before date which is somewhat advanced.

Offering world class support

For us, providing first class testing equipment is only part of our job. We’re here to ensure that you’re able to make the most of our products.

According to the team at A. Le Coq, ‘Whenever there’s been a struggle, the team at Industrial Physics have always been on hand to support us. And throughout the complications of the pandemic, they’ve been offering remote support through virtual calls and software updates.

‘We’ve actually been waiting for the team to visit us for a service, but obviously the pandemic has meant we’ve had to delay this. The team have been great at helping us virtually, but I’m definitely looking forward to the pandemic being over so that we can re-connect face to face!’

Frank van Neverdeen, Product Manager at Industrial Physics, offered the following, ‘From the outset, we were working closely with the team at A. Le Coq to provide the best solution possible. From our first meeting we adopted a collaborative approach, had very clear and open communication, and developed a deep understanding of their requirements – this allowed us to find the best solution possible for our customers. We’re thrilled that Argo and the team at A. Le Coq have found our system useful and look forward to offering continued support moving forward.’


About Industrial Physics

Industrial Physics is a global test and inspection partner that helps to ensure the integrity of our customer’s products, packaging, and materials. And we support manufacturers, production lines, and laboratories across the planet.

If you’d like to find out more about how Industrial Physics can support your needs, please get in touch.