Exclusive 2024
Packaging Research

Discover the latest trends and developments within food & beverage packaging in our exclusive research report.

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How are internal factors impacting food & beverage packaging innovation?

Last year, we learned that 96% of packaging decision-makers within the food and beverage space are pro-innovation. But now, exclusive new research uncovers that the reality paints a different picture, with only 24% believing that their company is actively implementing innovation in packaging.

How do internal factors affect innovation? Is a lack of skills stalling progress? Does innovation differ depending on material type? How are different geographies addressing the challenges? Our exclusive report – compiling insights from 380 packaging decision-makers – offers the answers to these questions.

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Unpack the research now!

Our exclusive report, ‘Innovation in Food & Beverage Packaging: Unwrapping the Internal Environment’, wraps up survey responses from 380 packaging professionals located across the globe. You’ll also gain expert insights from specialists across the world of packaging, materials, and test and measurement.

 

Exclusive insights!

42%

believe their company is planning to innovate

24%

believe their company is currently innovating

34%

said their company has either scaled back innovation or they aren't planning to innovate

Hear from our experts

“To illustrate the sheer size and scale of the packaging requirements across the industry, a major food consumer goods company will use 167KT of flexible packaging film in a year, while one of the larger US suppliers can only produce about 45KT per year. When taking an innovative approach to packaging, time is needed for refinement and testing to ensure that the new product meets the quality and safety required for its application. However, to be a viable option for companies to select, the innovative packaging must several key requirements: it must be replicable at scale, delivered within the timeframe set and at an appropriate cost to the customer.”

 

Matthew Rogerson, founder of The Pack Scout in California